In 2016, the core strategic direction of Samsung TV is still on Quantum Dot Technology. At present, the innovation of hardware products in hardware is more subtle than in the past, and color TV companies are increasingly expanding to cater to the individual needs of users, which is in line with consumer appetite as an important product innovation direction.
For example, in terms of picture quality, how to enhance the true color performance capabilities of television is a core issue. According to the home network, although Samsung TV is relatively early in the development of global quantum dot technology, in the Chinese market, it is the TCL brand Quantum Dot TV that captures the hearts and minds of Chinese consumers.
New generation of display technology innovation
In December 2014, when Samsung was still actively promoting the development of quantum dot display technology, TCL had taken the lead in launching the first quantum dot TV-TV+QDTV H9700 in China.
From the CES 2016 in the United States to the 2016 Spring New Product Launch Conference in Shenzhen, TCL’s Quantum-dot TV has also gone from the international stage to the domestic stage. TCL's high-end QUHD flagship new product, the X1 series of televisions, won the "Global Gold Award for Global Technology Innovation Impact" at the 2016 International Consumer Electronics Show (CES) and was hailed as the biggest highlight of this year's electronic products.
According to Lu Jiebo, deputy secretary-general of the China Electronic Chamber of Commerce and senior researcher of home appliance market, QUHD TV Quantum Dot TV is bound to lead the innovation of a new generation of display technology.
In his view, the current color TV has already returned to the essence of audio and video competition, which is a very good trend, audio and video quality has become the focus of color TV manufacturers full competition, 4K, HDR and quantum dot display technology applications are essentially In the promotion of TV picture quality experience level; TCL as the first brand to launch quantum dot TV, the birth of QUHD TV quantum dot TV, not only combines quantum dot technology, but also carries HDR display technology. These two hotspot technologies will be combined. Take quality performance to a new level.
The throat of the future
According to published data, quantum dots are a very advanced nanomaterial with a grain diameter of between 2 and 10 nanometers. The photoelectric properties of quantum dots are unique. They are stimulated by electricity or light and emit very pure, high-quality monochromatic light of various colors depending on the diameter of the quantum dots.
Quantum dots can be applied to display technology. They can use quantum dots to emit high-quality red/green monochromatic light with concentrated energy spectrum, completely surpassing the phosphor emission characteristics of conventional LED backlights, and achieving better imaging colors. Therefore, quantum dot display technology is regarded as the best solution for efficiently improving the color gamut of color TVs in the future, and is a new technical indicator for the global display industry.
Chen Guanglang, chief technology officer of TCL Multimedia, once said to the home network: "QUHD QD TV is another important result of TCL's insistence on the layout of next-generation display technology. It will bring better high-end TV choices to consumers. Quantum dots are display technologies. The major breakthrough is an important breakthrough in the realization of electroluminescent printing display in the future. Whoever can seize quantum dots will seize the throat of the global display technology competition in the future.
As TCL vigorously established itself as a leader in the quantum dot technology field in the Chinese market in recent years, TCL Quantum TV’s sales performance is also better than that of foreign brands.
Basic material innovation
For example, Samsung SUHD first-generation TVs did not focus too much on quantum dots when they first entered the Chinese market. However, by 2016, Samsung TV introduced the second-generation quantum dot technology into new product promotion. This actually reflects the development of the quantum dot technology television market in China, which has given birth to a wide range of market opportunities and has allowed foreign brands to follow the concept. China color TV brand.
TCL plans to sell 20 million LCD TVs this year and build the company into a global entertainment technology company to increase TCL brand influence, consolidate its leading position in the Chinese market, and gradually increase its influence in key overseas countries and regions.
Technology and strength are the key to enhancing the brand's influence. Therefore, QD technology is not only embodied in the TCL color TV business, but also plays a significant role in promoting the strategic development of the entire TCL.
Li Dongsheng, chairman of TCL Group, once stated that among Chinese companies, TCL is the first to introduce the concept of quantum dot display. Quantum dot display is a new type of display technology that can display with simpler processes and lower costs. A very good large screen. The technology of quantum dot display products is relatively mature and has been used in a large number of applications.
From the perspective of science and technology, quantum dot technology has great potential and will be widely applied in various top fields in the future. Its special optical properties make it extremely useful in biochemistry, molecular biology, cell biology, and genomics. Application prospects. Some experts predict that QDs will completely overturn the existing technology landscape and stimulate the overall upgrading and replacement of global industrial development.
Zuo Yanji, Brand Director of China Yikang, believes that QD materials and related technologies provide a good entry point for the overtaking of cornerstones in China's science and technology. Only by realizing the innovation of basic materials and basic science can the large-scale innovations be consolidated. The basis, and in terms of basic materials, quantum dots have great potential in the application of the new pillar industries and high-tech fields of the national economy.
For example, in terms of picture quality, how to enhance the true color performance capabilities of television is a core issue. According to the home network, although Samsung TV is relatively early in the development of global quantum dot technology, in the Chinese market, it is the TCL brand Quantum Dot TV that captures the hearts and minds of Chinese consumers.
New generation of display technology innovation
In December 2014, when Samsung was still actively promoting the development of quantum dot display technology, TCL had taken the lead in launching the first quantum dot TV-TV+QDTV H9700 in China.
From the CES 2016 in the United States to the 2016 Spring New Product Launch Conference in Shenzhen, TCL’s Quantum-dot TV has also gone from the international stage to the domestic stage. TCL's high-end QUHD flagship new product, the X1 series of televisions, won the "Global Gold Award for Global Technology Innovation Impact" at the 2016 International Consumer Electronics Show (CES) and was hailed as the biggest highlight of this year's electronic products.
According to Lu Jiebo, deputy secretary-general of the China Electronic Chamber of Commerce and senior researcher of home appliance market, QUHD TV Quantum Dot TV is bound to lead the innovation of a new generation of display technology.
In his view, the current color TV has already returned to the essence of audio and video competition, which is a very good trend, audio and video quality has become the focus of color TV manufacturers full competition, 4K, HDR and quantum dot display technology applications are essentially In the promotion of TV picture quality experience level; TCL as the first brand to launch quantum dot TV, the birth of QUHD TV quantum dot TV, not only combines quantum dot technology, but also carries HDR display technology. These two hotspot technologies will be combined. Take quality performance to a new level.
The throat of the future
According to published data, quantum dots are a very advanced nanomaterial with a grain diameter of between 2 and 10 nanometers. The photoelectric properties of quantum dots are unique. They are stimulated by electricity or light and emit very pure, high-quality monochromatic light of various colors depending on the diameter of the quantum dots.
Quantum dots can be applied to display technology. They can use quantum dots to emit high-quality red/green monochromatic light with concentrated energy spectrum, completely surpassing the phosphor emission characteristics of conventional LED backlights, and achieving better imaging colors. Therefore, quantum dot display technology is regarded as the best solution for efficiently improving the color gamut of color TVs in the future, and is a new technical indicator for the global display industry.
Chen Guanglang, chief technology officer of TCL Multimedia, once said to the home network: "QUHD QD TV is another important result of TCL's insistence on the layout of next-generation display technology. It will bring better high-end TV choices to consumers. Quantum dots are display technologies. The major breakthrough is an important breakthrough in the realization of electroluminescent printing display in the future. Whoever can seize quantum dots will seize the throat of the global display technology competition in the future.
As TCL vigorously established itself as a leader in the quantum dot technology field in the Chinese market in recent years, TCL Quantum TV’s sales performance is also better than that of foreign brands.
Basic material innovation
For example, Samsung SUHD first-generation TVs did not focus too much on quantum dots when they first entered the Chinese market. However, by 2016, Samsung TV introduced the second-generation quantum dot technology into new product promotion. This actually reflects the development of the quantum dot technology television market in China, which has given birth to a wide range of market opportunities and has allowed foreign brands to follow the concept. China color TV brand.
TCL plans to sell 20 million LCD TVs this year and build the company into a global entertainment technology company to increase TCL brand influence, consolidate its leading position in the Chinese market, and gradually increase its influence in key overseas countries and regions.
Technology and strength are the key to enhancing the brand's influence. Therefore, QD technology is not only embodied in the TCL color TV business, but also plays a significant role in promoting the strategic development of the entire TCL.
Li Dongsheng, chairman of TCL Group, once stated that among Chinese companies, TCL is the first to introduce the concept of quantum dot display. Quantum dot display is a new type of display technology that can display with simpler processes and lower costs. A very good large screen. The technology of quantum dot display products is relatively mature and has been used in a large number of applications.
From the perspective of science and technology, quantum dot technology has great potential and will be widely applied in various top fields in the future. Its special optical properties make it extremely useful in biochemistry, molecular biology, cell biology, and genomics. Application prospects. Some experts predict that QDs will completely overturn the existing technology landscape and stimulate the overall upgrading and replacement of global industrial development.
Zuo Yanji, Brand Director of China Yikang, believes that QD materials and related technologies provide a good entry point for the overtaking of cornerstones in China's science and technology. Only by realizing the innovation of basic materials and basic science can the large-scale innovations be consolidated. The basis, and in terms of basic materials, quantum dots have great potential in the application of the new pillar industries and high-tech fields of the national economy.
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