Do you want to grab Apple's Google with a salary increase?

In 2012, General Electric Co recruiters asked senior executives to request salary increases in order to recruit senior engineers for the newly established software department. They were rejected by senior officials: We are not competing with Amazon and Google.

Four years later, General Electric was finally beaten. According to foreign media reports, in the recent past, General Electric has made major adjustments to its policies and began to join the battle to compete for software talents. According to reports, the success or failure of the GE software industry depends on whether or not software engineers can be hired from Silicon Valley technology giants such as Apple and Cisco.

This means that within the company, GE needs to change some of its long-term policies and make some moves, for example, to distinguish between software engineers and other business departments, and to set up relevant institutions in large cities with large numbers of software talents.

"We are in action," General Electric said. Jennifer Waldo, head of human resources at GE Digital, a software division of the company's software division, said, "Although some people still don't see us as a software company, people are already realizing, 'Wow, these guys are developing cool technologies'."

GE's change has helped it attract some talent. Darren Haas was once a member of the founding team at Siri. Siri is a voice-based digital assistant company that was acquired by Apple in 2010. When leaving Apple, Hass was the head of cloud engineering, managing the computing engine for Siri, iTunes, and iCloud. In May of this year, he jumped from Apple to GE. At GE Digital, Hass is the leader of the cloud engineering platform. He described his work as: Application of modern software technologies, including machine learning, artificial intelligence and cloud computing.

Dr. Colin Parris, General Manager of Power Systems, IBM Systems and Technology, joined GE's software division in June this year.

What are the cornering resistances?

Low salary

Mehul Patel, chief executive of Hired, an online headhunting service company, said that GE Digital is “not as appealing as talent to Apple, Facebook and Google.” Like Silicon Valley competitors, GE Digital’s employees’ compensation includes basic salaries, bonuses, and stock awards. Waldo, head of human resources at GE, said, “If we don’t offer comparable compensation to Silicon Valley, we can’t recruit people.” She said the issue is “sensitive” because the pace of salary reforms in GE’s other departments is relatively SLOW.

Stay away from high-tech parks

GE's San Ramon office area is similar to Silicon Valley, with games, restaurants and other facilities. But its San Ramon office area is far from the high-tech talents distribution center: Palo Alto, Menlo Park and San Francisco. Silicon Valley recruiting expert John Sullivan said that if GE’s office area stays away from San Francisco and does not change the recruitment process, it will be difficult to recruit young talent. Because "Sure people are not willing to drive to and from San Francisco every day."

For "digging the wall," they resorted to the power of the prehistoric

In order to compete for high-tech talent, major Internet companies are also very hard to fight. The only employees who have not dug in, are the bosses who are not working hard enough. All companies have resorted to the tricks in this battle.

Posting signboard information on a dating website (who calls the engineer bachelor)

The owner wrote the code himself

According to the news, some people think that the traditional recruitment method is too slow, they wrote a program to directly grab the person who read the corresponding book on the watercress. After tens of thousands of people were arrested, they were recursively recursive, and technical analysis was used to screen out dozens of technical talents. Then the big cow's watercress account number was thrown to the company's female HR, and then one by one hair beans mail hook.

Give full play to employees' subjective initiative

On the eve of the Singles Day, a domestic company has launched a unique move to encourage single employees. Anybody who successfully develops love with other local Internet company employees can earn another 1,000 yuan to “potentially excavate the bonus”. This is really a subjective initiative for employees. Play to the extreme.

What are the scariest in the 21st century? Of course, talent. In this grabbing battle, GM may only fight Apple and Google if they only rely on salary increases. The road is still long, and GM's skill in "digging the foot of the wall" still needs a lot of tempering.

Via The Wall Street Journal

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